Nutri-Score in ReflexBlue

Nutri-Score is a food choice logo that displays the nutritional value of a product at a glance. It uses a simple color code ranging from A (dark green, most healthy) to E (dark red, least healthy), based on the nutritional value per 100 grams or 100 ml of a product. This helps consumers make healthier choices quickly and easily while shopping.

The Nutri-Score is calculated by balancing favorable and unfavorable nutrients:

• Favorable nutrients: fibers, proteins, fruits, vegetables, and nuts.
• Unfavorable nutrients: sugars, saturated fats, and salt.

This balance results in a score that is translated into a letter and corresponding color.

The added value of Nutri-Score in ReflexBlue

You can set the Nutri-Score of an article in ReflexBlue on the Nutritional values tab of the Food Information detail screen.

Once set, you can easily print the Nutri-Score of your products on labels using the integration of the Nutri-Score Report Component in the Report Designer of ReflexBlue. This offers several advantages:

• Supports healthy choices: By clearly displaying the Nutri-Score on the label, you provide consumers with transparent information about the nutritional value. This helps them make more informed and healthier purchasing decisions.
• Increases transparency: Displaying the Nutri-Score shows that your company is open about the composition of products, which builds trust with customers.
• Differentiates your products: In a competitive market, the Nutri-Score can make your products stand out compared to competitors who do not offer this information.
• Strengthens marketing and sales: Use the Nutri-Score in your marketing to highlight the healthy aspects of your products, such as promoting A or B score products as healthy options.
• User-friendly: Thanks to the integration in ReflexBlue’s Report Designer, adding the Nutri-Score to labels is very simple and efficient.

With the Nutri-Score functionality in ReflexBlue, you not only offer a valuable service to your customers but also contribute to a healthier lifestyle. At the same time, you strengthen the position of your products in the market. It is a win-win situation for both your company and your customers!